Skip to main content

The International Construction Trade Show CONEXPO CON/AGG 2023 is scheduled for Tue, Mar 14, 2023 - Sat, Mar 18, 2023

The Company Announces Its New Global Slogan "Solid to Succeed"

CONEXPO CON/AGG 2023: XCMG Machinery Unveils Its New US Brand Strategy

LAS VEGAS, March 20, 2023 /PRNewswire/ -- XCMG Machinery (SHE: 000425; the "XCMG"), the world's third-largest construction machinery manufacturer, has released its new brand strategy for the US market at CONEXPO-CON/AGG 2023, which took place from March 14 to 18 at Las Vegas Convention Center.

The company's new US strategy is spearheaded by a new global slogan, "Solid to Succeed" as well as a fresh company goal and philosophy. XCMG aims to employ the new strategy to forge a new culture within the company while embracing new trends targeting new market segments.

Under this new strategy for the US market, the company will focus on five main areas as the basis for success: internationalizationhigh-end productscustomer servicegreen development, and intelligent development.            

The final quadrant in XCMG's new strategy for the US market concerns the company's ambitions as an overall unit. XCMG strives to establish itself as an "Empowering Companion at Your Service," demonstrating its dedication to its customers while providing deep insights using its industry foresight. The company aims to serve all its clients as a collective unit that its customers can rely upon.

The new slogan, "Solid to Succeed," marks the company's commitment to act unrelentingly in its response to its clients, with the ultimate goal of zero downtime for them as an ultimate partner.

XCMG has also updated its mission to encompass "Responsiveness and Value." The company devotes itself to always being responsive, proactive, and constantly creating extraordinary value for customers from the perspectives of quality, services, and technology.

XCMG chose the new slogan as a means of demonstrating its global scale coupled with a dedication to localizing its operations. The forward-looking slogan also highlights how the company actively responds to all valuable technological trends as part of its mission to serve its customers effectively. Furthermore, the slogan showcases the company's customer-centric attitude and fast response to market needs in an environmentally responsible manner. The company will prioritize high-quality products and risk control as it looks to develop quickly as a world-class company.

On a global scale, the company's success to date is undeniable. In addition to being the world's third-largest construction machinery manufacturer, XCMG is the largest mobile crane maker in the world and has been China's largest original equipment manufacturer (OEM) for 34 years in a row. The company also injects 5% of its operating revenue each year into research and development, continuously pursuing innovation.

For more information, please visit

TOP Pageant News Now

The 3RD Miss Teen Charm International 2023 Commences Nov 25th, Final on Dec 3rd in Margarita Island

Now Happening Miss Teen Universe 2023 Today on Nov 25th at Colombia

Miss Tourism International 2023 World Final Streaming Now Today on Nov 25th at 8.15pm from Sabah International Convention Centre with 45 Contestants

Reinas y Reyes de Venezuela 2023 Final LIVE on Nov 17th: Check Full Results

Sheynnis Palacios is The 72ND Miss Universe 2023 - 2024

  • Anntonia Porsild 1ST Runner-up to The 72ND Miss Universe 2023 - 2024
  • Moraya Wilson 2ND Runner-up to The 72ND Miss Universe 2023 - 2024

Check Full Results Miss Universe 2023 Pageant from El Salvador as Announced

Country-wise LIST of Where To Watch LIVE The 72ND Miss Universe 2023 Grand Finale Broadcast, Airing and Streaming

Aanvi (Manvin) Kher is CROWNED The Miss Globe 2023

Now Streaming of The 20th Anniversary The Miss Globe 2023 World Final LIVE from Sports Palace, Durrës, Albania on Friday, November 17th

Paula Shugart Says " The End of My Tenure" after Touchy Words "El Salvador, you have delivered beyond our greatest expectations"

Today is Fan Vote Last Day, The 72ND Miss Universe 2023 Voting till 11:59pm CT on November 17th

Streaming Now LIVE National Costume Show Today on November 16th @ 8pm from Gimnasio Nacional José Adolfo Pineda, San Salvador

The 72ND Miss Universe 2023 Paid LIVE Streams Reverts to FREE Online Streaming

For ALL - Streaming NOW The Preliminary LIVE for FREE on November 15th @ 8pm in Gimnasio Nacional José Adolfo Pineda, San Salvador

The 3RD Miss Planet International 2024 Grand Finale Nov 19th in Cambodia with 45 Contestants

Streaming Now The Swimsuit Prelim on Nov 15th at Courtyard by Marriott Siem Reap: The 3RD Miss Planet International 2024

Must Read Miss Universe News: Miss Universe 2024

Join Charity Gala Today: Miss Universe 2023 Pageant, The 72nd Edition at El Salvador, Details, Timeline and Results

The 72ND Miss Universe 2023 Pageant on Sat, Nov 18 in El Salvador, Contestants LIST & All National Preliminaries Details

Noelia Voigt now in El Salvador as Miss Universe USA 2023

The 72ND Miss Universe 2023 Online Voting Goes LIVE with 86 Contestants, The First Vote at the App is FREE

President Nayib Bukele Announces El Salvador as Miss Universe 2023 Pageant Venue

Important Pageants List Event Detail, Tickets, People's Choice Vote Online and LIVE Streams->

The 71ST Miss World 2023 Mar 2nd, 2024 - 108 Contestants

The 23rd MISS EARTH 2023 Dec 22nd - 87 Contestants Confirmed, More Expected

The 96TH Miss America 2024 - 51 Contestants and The 18TH Miss America's Teen 2024 - 51 Contestants on Jan 14, 2023 in the Walt Disney Theater in Orlando, Florida

2024 Miss Supreme America Pageant on Jan 12th

The 41ST Miss Teen USA 2023 Sep 28th - UmaSofia Srivastava

The 72ND Miss USA 2023 Sep 29th

Andrea Rubio is CROWNED Miss International 2023: Check Results with - 74 Contestants

Luciana Fuster is CROWNED Miss Grand International 2023

2024 Miss America's Teen Lottery Completes: Check Competition Order of The Candidates